Client: UTÖKA
Creative Direction, Illustration, & Design: Nandhini Mehra
Illustration & Design (Interiors): Megan Dombeck

A large part of my role as Creative Director was to ensure a cohesive brand language for the company. This extended from social media posts, to invitations, to the design of the new studio space. Using the brand colors, visual elements, and a quirky tone my team and I created a unified look and feel for UTÖKA.

In August of 2017, UTÖKA moved to a new studio space. This space was created from the ground up, which allowed for every element of the space to be purposefully chosen and designed, and for it to be a space that truly embodied the brand language we had developed. My team and I created every visual element applied to the space. We created unique patterns using the UTÖKA squiggles, and supervised the installation, to make sure every piece was in the right place. Along with the COO, we chose materials for the desks, colors for the cabinets and new furniture, and chose paint colors.